Web Design & Digital Storytelling

I love creating digital products with an editorial mindset. My digital work includes animation, art direction, illustration, and using custom code to build longform features online.

Selected Clients

Loyola Marymount University
Texas Monthly

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Homepage Redesign for Loyola Marymount University

As the lead digital designer on our team at Pentagram, I worked with LMU to overhaul their website using their new identity. Building out one of the first major products after their brand redesign allowed me to think through how to meet the client's new goals through this public-facing project. For this project, I created a design schema that could be used throughout the entire website.

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Homepage Redesign for Loyola Marymount University

In this early iteration of the site, I used graphic elements to distinguish content blocks and responsively fill the browser. Overlapped imagery and elements created a visual schema the client could use sitewide.

Animated Style Guide for Loyola Marymount University

To correspond with the launch of LMU's new brand identity, I used motion graphics to showcase the brand guidelines in an exciting, dynamic way. The theme of the video was that the identity brought order to chaos, which I depicted through randomized graphic elements coming together to form a robust system.

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"The Women's Voices Project" Texas Monthly

At Texas Monthly, we wanted a way to collect feature packages and related content in a design-forward way that could tell a broad story of the overall content. I designed the Collections template to include big, beautiful images, eye-catching pullquotes, and a detailed introduction. On this project, I worked with editors to shape this web-only feature, art directed illustration and photography, and created custom graphics to complete the package.

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"Voices from the Storm" Texas Monthly

After Hurricane Harvey, Texas Monthly put together a special issue of the magazine telling an oral history of the storm. I used custom code to create a longform feature that captured the chaos and destruction of the storm Type treatments were blurry before becoming clear, as though they were waterlogged, and images appeared to float side by side on screen. It was important to prioritize the user's experience reading such a hefty feature, so I added hover explainers on each character, and broke up the piece with multimedia using audio that reporters collected in the field.

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"The Precursors" Alcalde

In this feature on UT's first black students, I used custom code to create an immersive experience that would take users back in time. Starting with an image that shifts from color to black and white, this project brings the subjects to life with graphic pull quotes, audio clips and archival imagery.

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"#IMATXEX" Texas Exes

At the alumni association for the University of Texas, I wanted to showcase the diversity of the organization among race, age, and gender. I created the project #IMATXEX in which I photographed over 70 alumni and interviewed them about significant moments in their time at UT. This culminated in a marketing campaign and a website I designed to showcase photographs and stories. The design focused on highlighting the large number of images, and a simple navigation allowed users to explore individual stories.

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"Annual Report" Texas Exes

For the Texas Exes Annual Report, our team wanted to tell the story of the previous year at the organization through the voices of some important volunteers, donors, and students. I created a site that would use video in conjunction with photographs to connect the reader with the subjects as though they were speaking face to face. The design of the site was minimal and allowed each subject to shine.

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